blogger vs medium: Which is the best platform & why in 2022

Hi, I’m Praneeth Kumar.

In this blog post, you will learn everything related to blogger vs medium.

I will talk about all the pros and cons, mention all the differences and similarities between the two platforms and also talk about the future of both platforms.

Without further ado let’s get started.

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Definition:

Here you will learn the definition of both the platforms and a few facts about it.

What is Blogger?

Launched back in 1999, blogger is an official product of Google for people who are interested in starting and publishing blogs on their website for free.

Anyone can start a blog on blogger as long as they have a Gmail account which can be created easily within a matter of minutes.

All of the blogger blogs are created under the default Blogspot subdomain.

According to Trends, so far there are over a million blogs managed by blogger worldwide.

Blogger is considered one of the best blogging platforms to start a blog for free and earn money.

What is Medium?

Launched back in 2012, Medium is a free online content publishing platform and social media website. It is now currently owned by a medium Corporation.

Anyone can start publishing content on this platform by creating a free account within a matter of minutes.

The beautiful thing about medium is that you don’t need to manage and worry about other aspects of website creation like theme setup and configuration of important settings.

You can write, edit and publish content on the platform as soon as you create an account, and just like social media platforms you can follow other blogs on the platform, like, comment, and share other medium blogs.

Blogger vs medium: Which is best and why?

Medium is better platform than blogger because the medium is also a social media platform which means it has more than 150 million people visiting the platform so you can present your work to thousands of bloggers and avid readers every day and you can earn more money through it compared to blogger.

Publishing blog posts and content on the medium is a lot more secure and safe compared to bloggers.

Because of this main reason I highly recommend you to start a blog on medium compared to blogger.

Now let’s have a look at some differences and similarities between both the platforms along with their pros and cons in detail.

Differences between the two platforms;

Let’s have a look at the five main differences between both platforms in a tabular form.

S.no.	Blogger.	Medium.
	It is a blogging platform where you create a website and publish blog posts for free, you have to set up and manage websites like themes, customization, etc.	It is an online content publishing platform where you just create an account and start publishing content, you don’t have to deal with and manage website creation and customization.
	It is not a social media platform.	It is both a content publishing platform and social media website.
	You can make money only from ads and affiliate marketing.	You can earn money from affiliate marketing and from the medium.
	You can easily connect your website with tools like Google Analytics and search console for free without buying a custom domain.	You have to buy a custom domain and connect it with your medium account to access the data of Google Analytics and search console.
	It is best for people who want to have a personal blog to keep track of their goals like online journals.	It is best for people who want to share their knowledge, ideas, and expertise in any topic with a huge amount of audience online.

Now that you know the difference between both platforms let’s have a look at some similarities.

Similarities between the two platforms;

Take a look at 5 similarities between both the platforms medium and Blogger.

1. Both platforms medium and Blogger are free to use, you don’t need to have either hosting and domain name to be able to start publishing blog posts.
2. You can easily connect a custom domain if you want.
3. You can also make money writing and publishing blog posts on both platforms.
4. On both platforms, you don’t need to worry about all the technical and security issues of running a website as you have with WordPress.
5. You can easily take and store the backup of your content from both platforms to your computer.

These are all the similarities you have between both the platforms blogger and medium.

Pros and cons of both;

In this section, we will talk about all the pros and cons of both blogging platforms blogger and medium, let’s first start with blogger and then talk about the medium.

Blogger:

Here are 10 pros and cons of using a blogger as your blogging platform. 

Pros.

1. You earn money through Google AdSense and Affiliate marketing.
2. You can easily do some basic SEO work on your website but it is hard to practice advanced SEO strategies.
3. It is easy to set up and get started.
4. It is easy to write, edit and publish blog posts and add multimedia.
5. You can connect a custom domain easily with your blogger website.
6. You can easily get access to Google’s tools like analytics and search console for free.

Cons.

1. You don’t own the blog, you are just using one of Google’s free services.
2. You have very few customization options.
3. Many blogger blogs look bad and unprofessional.
4. Even though Blogger is Google’s official Blogging platform, you will be getting a subdomain of blogspot.com to start a blog, and sub domains are hard to rank in Google.

You can learn about all of the pros and cons of using blogger in detail here.

Medium:

Here are 10 pros and cons of using the medium as your Blogging platform. 

Pros.

1. You can earn money through affiliate marketing and medium pays you based on how readers are engaging with your content.
2. It is easy to set up and get started.
3. It is easy to write, edit and publish blog posts and add multimedia.
4. There is already an audience for a medium so you can expose your work to thousands of people like a social media platform.
5. Many medium blogs look very professional.
6. Medium is a highly authoritative website that has a domain authority of 98 so you can easily rank your blog in Google publishing on Medium because of its authority.
7. You can easily connect a custom domain for your medium account.

Cons.

1. It is not so SEO friendly like you cannot implement things like structured data or use Google Analytics for free.
2. You don’t own the content and traffic you publish and get on medium.
3. You have no customization options for your website. 

These are all the pros and cons of the medium.

Support/security & future on both platforms;

In this section, we will talk about what is the future of both blogging platforms in detail with facts and leave you to decide which platform is best to choose and safe for the future.

Support and future of Blogger.

Look blogger is an official product and service of Google for all the people who want to start a blog for free.

Talking about the security and support of your website, your blogger website is hosted on Google Cloud Service so you don’t need to worry about the security of your website.

Whereas in support wise, you only get basic documentation of how you can use the platform which is not regularly updated and not detailed.

Although you can find several articles on the Internet to help you solve different problems with the platform, you should not expect any customer support from Google if you want to use the platform, Google does not update or maintain the platform regularly.

The latest update in the blogger dashboard interface was after approximately 10 years gap.

Talking about the future, We all know that Google always believes in change whether it is in its algorithms of search engines or in its way of functioning.

At the same time, we have seen Google removing or abandoned many of its services in the past like,

• Google plus.
• Google play music.
• Gmail inbox.

You can click here to learn all the products that Google left and abandoned.

And recently Google has left renewing its Blogspot.in a domain name which cost millions of bloggers who have their website run on Blogspot. in subdomain which is in India have been seriously affected by this.

So there is always an uncertainty in terms of whether Google is going to leave and abandon blogger in the future or not as,

it has a history of constantly abandoning different services and we have seen it with Blogspot.in the domain.

If anything like this happens in the future where Google abandons blogger service without ever letting anyone know about it ahead of time, you cannot access to your website and content, you can lose all of your work in a matter of seconds.

Support and future of Medium.

Let’s talk about security and support.

By starting a blog on medium, unlike blogger, you get a lot of support from medium if you want.

You can contact the medium help center through emails or they have lots of helpful resources and documentation.

As a blogger and content writer, you don’t need to worry about the technical issues of running a website like website speed, mobile-friendliness, and security because the medium is going to take care of it like the blogger in Google.

Talking about the future of the medium.

Let’s have a look at some statistics about the medium.

• As per similar web, Medium is ranked in 247th position in top websites in the world and gets more than 200 million users every month majority from Google.
• Medium is one of the top 25 social media sites as per buffer.

Unlike blogger, the medium is a social media platform as well.

So the future of starting a blog on the medium is is highly secure compared to blogger, there is no possibility of medium getting left in the future as blogger would.

Because of all these reasons I highly recommend you to start a blog on medium compared to blogger. It is a lot more secure and safe, it is more profitable and useful for you in the future.

Ending remarks.

There you go these are all the things you need to know about medium Vs blogger.

Do comment down what do you think about the blogpost and which platform you choose in the comments section below.

Share the blog with your family and friends if you have any found it helpful.

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Read more of my blogs,

• Blogger vs WordPress which is best and why?
• Pros and cons of using WordPress.
• Best blogging platform to make money.

I will catch you next time till then,

Keep learning and keep growing.